Hi, We are Breakthrough

Initially founded by CEO Ahmed Gaafar in 2004 as a Marketing Consultancy.

In the last 13 years we have evolved and grew to be a Group of 4 companies that has over 350 employees across Egypt and Dubai.

We offer comprehensive services, solutions and support in all areas of Advertising, Communication, Digital, Sales and Event Management.

We simply provide all the tools and skills you need to build your brand.

Due to our diverse and comprehensive services, we pride ourselves with a very diverse team, a team that brings various experiences and knowledge to their clients and brands.

At Breakthrough, you will find a unique combination of professionalism, enthusiasm and dedication.

We promise you a Breakthrough service and experience.

Our Values

We believe in honesty, open communication, realistic goals & deadlines, while devising creative & innovative solutions for each of our clients’ marketing & advertising needs.

We enjoy what we do, we are passionate about the challenges each client brings us & are continuously striving to excel at meeting our clients’ expectations.


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Divisions & Services

Breakthrough acts as a full-fledged advertising agency, where our services range from setting the brand strategy, developing marketing plans to creating ATL and BTL concepts and executing them to fit brand objectives..

In addition we are Socialbakers trusted agency in Egypt.

Breakthrough succeeded in blending the brilliant mix of marketing, advertising, creative and production and came up with what we believe is the present and the future of advertising…Digital creative content.

Breakthrough provides its clients with comprehensive marketing and digital solutions, as per the objective and needs of each brand.

Breakthrough provides comprehensive event management services and solutions. From concept, design and production, down to the smallest detail and on ground management, Breakthrough takes a holistic approach to event management, in harmony with the wider marketing strategy.

Breakthrough enables its partners to enhance their own in-store performance and hence increase sales. Our scope includes enhancing brand visibility, availability, reducing cost and empowering sales force.


The tastiest gig on wheels.

Breakthrough is proudly presenting First Time in Egypt one of its special projects “TRUX”Breakthrough was aiming to provide Mega Experience with special atmosphere to the guests at TRUX while chilling, listening to music, exploring Art and enjoying great food.
Breakthrough has achieved the dream and came up with TRUX North Coast during summer 2016. After that moved to Cairo by creating the TRUX Club which serves the purpose of providing F&B vendors for events to promote the phrase “F&B Brought to you by TRUX”.
TRUX then decided to settle in to a more stable location in Cairo, the project was to be the biggest mall in Egypt, Mall of Egypt.
The trip was planned to be a round-trip back to Sahel for summer 2017. However for 2017, TRUX had a much bigger plan for its vendors & guests.


Voice social media

Nehki is a Voice Social Media (VSM) platform that is highly personal lets you speak out and allows your voice coupled with images to go Social. Nehki is the moment when you want to talk, need to talk or you should talk. It caters to the insight that YOU need to be heard, or this though should go Social. Nehki allows you posting and sharing up to 150 seconds’ audio posts of your thoughts, ideas, moments, speak tweets, jokes to the larger numbers of friends and followers. Follow your senses, Speak out, Memorize every moment, Express your mood, and make sure you leave your note on every occasion.



has got a new name and that is what we call Proxim


  • Clients

  • Portfolio

  • Credentials


has got a new name and that is what we call Proxim

Get In Touch

Breakthrough Communication Group
1 Mahmoud Abu El Azm St.
2nd Floor, Apt.6
Maadi, Cairo

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